“体育+”融合发展释放内需潜力

Group 1 - The core viewpoint of the articles emphasizes the importance of promoting the integration of sports with other industries, such as tourism, culture, and health, to enhance consumption and drive high-quality development [1][2] - The Ministry of Commerce highlights that sports consumption is a significant area of service consumption, and the integration of various sectors can effectively stimulate consumer demand and meet the needs of the public [1] - Various regions have successfully implemented sports integration initiatives, such as Harbin's use of the Winter Universiade to boost local tourism and consumption, and Jiangxi's promotion of sports events in scenic areas, leading to a total sports consumption scale of nearly 55 billion yuan in the first half of the year, a year-on-year increase of 9.17% [1] Group 2 - Future trends in the "sports+" integration development include deep integration of events with tourism and commerce, the rise of digital sports new business formats, and the combination with agriculture, transportation, and elderly care industries [2] - Recommendations for promoting multi-industry integration include establishing cross-departmental management mechanisms, organizing various activities to enhance consumer engagement, and creating diverse consumption scenarios utilizing new technologies [2] - The need for accelerated construction of new consumption scenarios and the optimization of the integration development environment through improved consumption policies and the development of international consumption centers is emphasized [2]