FLY FOR PEANUTS! SOUTHWEST TO SERVE CHARLES M.

Core Insights - Southwest Airlines is expanding its service to Santa Rosa, California, with flights starting on April 7, 2026, marking the addition of the Charles M. Schulz Sonoma County Airport to its route map [1][2]. Expansion Plans - The new service will connect Santa Rosa to San Diego, Las Vegas, Denver, and Burbank, with daily flights to San Diego and Las Vegas, and limited operations to Denver and Burbank [2][3]. - This expansion brings the total number of airports served by Southwest in California to 14, reinforcing its commitment to the state [3]. Market Position - Southwest Airlines offers more intra-California service than any other airline, leading in available seats and daily departures, and carries the most passengers in California [2][3]. Customer Engagement - The airline promotes its Rapid Rewards program, allowing members to earn points through flights and spending with partners, enhancing customer loyalty [4]. Company Overview - Southwest Airlines operates at 117 airports across 11 countries and is recognized for its low-cost air travel and customer service, carrying more air travelers within the U.S. than any other airline [4][5].