Mei Ri Jing Ji Xin Wen·2025-09-10 10:17Core Viewpoint - The Munich International Motor Show is showcasing a significant competition between Chinese and German automotive companies, highlighting the shift from traditional auto shows to comprehensive mobility platforms [1][3]. Group 1: Event Overview - The 2025 Munich International Motor Show opened on September 8, 2023, with the theme "It's All About Mobility," focusing on innovative technologies and emerging mobility trends [1]. - A total of 748 exhibitors participated, with 57% coming from outside Germany, and China being the largest foreign participant, accounting for nearly one-third of overseas exhibitors [1]. Group 2: Chinese Automotive Presence - The number of Chinese companies participating in the show increased from over 70 in 2023 to 116 in 2024, covering various sectors including complete vehicles and automotive intelligence [3][4]. - Chinese brands captured 9.9% of electric vehicle sales in Europe as of July, with an overall market share of 5.3%, demonstrating resilience and growth potential [4]. Group 3: Strategic Moves by Chinese Companies - XPeng Motors announced the opening of its first European R&D center during the show, aiming to better understand and meet European consumer needs [5]. - BYD plans to launch multiple new hybrid models in Europe and has set a target to open over 1,000 stores by the end of 2023 and more than 2,000 by the end of 2026 [5][6]. - Hongqi, representing China's luxury segment, unveiled its EHS5 electric SUV, targeting urban and family commuting markets [6][7]. Group 4: German Automotive Response - German automakers like BMW, Mercedes-Benz, and Volkswagen showcased their latest electric models, indicating a strong commitment to compete against Chinese brands [9][10]. - Mercedes-Benz highlighted its new GLC 400 4MATIC electric model, set to launch in 2026, while BMW introduced the iX3, with plans for mass production by 2026 [9][10]. Group 5: Industry Collaboration and Integration - Chinese battery manufacturers such as CATL have established deep ties with European automakers, with CATL already collaborating with over 90% of mainstream car manufacturers in Europe [8][11]. - Companies like Momenta are forming partnerships with numerous global automakers, enhancing the potential for collaboration in smart driving technologies [11].