Core Viewpoint - Jefferies maintains a "Buy" rating on Reddit (RDDT.US) and raises the target price from $230 to $300, anticipating a 65 basis point increase in market share in U.S. digital ad spending over the next four years, comparable to peers like Snap (SNAP.US) and Pinterest (PINS.US) [1] Group 1 - Reddit's current stock price of $240.20 indicates a potential upside of 25% based on the new target price, with a market capitalization of approximately $45 billion [1] - Reddit's stock reached a historical high of $255.30, closing up 7.8% at $259.03, supported by a significant revenue growth rate of nearly 70% over the past 12 months and a high gross margin of 91% [1][2] - Jefferies projects that Reddit's revenue could exceed market expectations by over 35% by 2027, based on analysis of peers' market share trajectories during their commercialization phases [1] Group 2 - Jefferies highlights Reddit's extensive and growing user-generated content database, which is increasingly valuable for third-party generative AI models [2] - The data licensing business is identified as an "underappreciated bullish option," with potential for significant EBITDA growth through renegotiation of data licensing agreements by mid-2027 [2] - Recent strong Q2 performance saw Reddit's revenue and EBITDA exceed guidance by $70 million and $37 million, respectively, with ad revenue growth soaring to 84% year-over-year [2] Group 3 - Deutsche Bank raised its target price to $205, maintaining a "Buy" rating, while Morgan Stanley increased its target price to $230, focusing on better-than-expected user metrics [4] - Citizens JMP raised its target price to $225, maintaining an "Outperform" rating, and Bank of America acknowledged a 50% increase in the number of advertisers, raising its target price to $180 [3][4] - Royal Bank of Canada Capital focused on growth sustainability, setting a target price of $210 while maintaining an "In-Line" rating, reflecting overall positive sentiment among analysts regarding Reddit's financial performance [4]
广告收入激增84%+AI数据价值重估 Reddit(RDDT.US)获多家投行唱好 目标价最高看300美元