美国超火的国货是啥?秘密藏在这里→
Jin Rong Shi Bao·2025-09-11 06:51

Core Insights - The article highlights the transformation of Dongfang International Group and its role in cross-border trade through the Hongqiao Import Commodity Display and Trading Center, showcasing innovative strategies like live streaming to boost sales and connect consumers with global products [1][2]. Group 1: Business Operations - The Hongqiao Import Commodity Display and Trading Center, led by Dongfang International Group, has successfully utilized live streaming to enhance the visibility and sales of products, such as the "Samyang Hot Chicken Noodles," achieving an annual sales figure of 2 billion yuan [1]. - The center operates a comprehensive logistics and trade layout, including a 50,000 square meter bonded logistics center and a 210,000 square meter commercial experience center, facilitating easier customs clearance and closer consumer access to global goods [1]. - The center has established partnerships with eight online national pavilions, including those from Pakistan and Cambodia, to streamline the import process for consumers [1]. Group 2: Growth and Future Goals - During the 14th Five-Year Plan period, the company grew from zero to 50 billion yuan in trade volume, with ambitions to create a trillion-yuan international trade enterprise platform by the 15th Five-Year Plan [2]. - The company emphasizes a dual-directional trade approach, where not only are foreign products entering China, but domestic brands are also expanding into international markets [2]. Group 3: Market Trends - There is a growing acceptance of Chinese herbal medicine in foreign markets, presenting significant opportunities despite the high costs associated with international expansion [3]. - Products like traditional Chinese herbal patches and pet health supplements infused with Chinese ingredients are gaining popularity among overseas consumers, indicating a shift in market preferences [2][3].