Xin Lang Cai Jing·2025-09-11 08:49Core Points - The automotive industry is facing a crackdown on online misconduct, with two companies, Li Auto and NIO, reporting recent developments in combating online black public relations and fake accounts [1][2][3] Group 1: Li Auto - Li Auto's legal department reported that malicious black public relations and fake accounts have been damaging the company's brand image and product quality through false information [1] - An investigation revealed that 332 accounts from 13 MCN institutions under a certain tech company were involved in spreading false information about Li Auto's product quality and operational status [2] - Li Auto plans to pursue legal action against those responsible for the defamatory content, including criminal reports and civil lawsuits [2] Group 2: NIO - NIO's legal department announced recent progress in protecting its rights, highlighting that a specific account has posted thousands of defamatory comments against NIO and its users over the past year [2] - A court has ruled that the account holder must delete all infringing content, publicly apologize to NIO, and compensate for economic losses [2] Group 3: Regulatory Action - The Ministry of Industry and Information Technology and five other departments have launched a three-month nationwide campaign to address online misconduct in the automotive industry [3] - The campaign will focus on illegal profit-making, exaggerated and false advertising, and malicious defamation [3]