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Z世代成职场主力,京东政企业务以业采融合助力企业采购适配新需求

Core Insights - The transformation in corporate procurement is underway, with a projected total procurement amount of 188.3 trillion yuan in 2024, reflecting a 7.3% year-on-year growth, while digital procurement is expected to reach 21.7 trillion yuan, growing by 16.2% [1] - The emergence of Generation Z in the workforce is driving a shift towards "emotional value" in corporate management, posing challenges to traditional procurement models [1] - JD's government and enterprise business has launched the "Business Procurement Integration" solution, leveraging smart supply chain advantages to address procurement pain points and enhance employee care efficiency [1] Industry Trends - Over 80% of employees recognize the role of benefits in enhancing their sense of belonging, indicating a shift in employee expectations [1] - The integration of human needs into supply chain processes is seen as a crucial path to improving overall efficiency, as emphasized by industry experts [1] - Companies like China Construction Ecological Environment Group are prioritizing employee satisfaction in procurement, shifting from standard products to tailored supplies that meet emotional and health needs [1] JD's Innovations - JD is innovating from the supply side by establishing an efficient demand matching mechanism through data and technology, offering customized welfare services via platforms like "JD Jinli" [2] - The "Business Procurement Integration" model aims to transition procurement from a "price, quality, efficiency" triangle to a "cost, efficiency, experience" triangle, optimizing hidden costs and enhancing service throughout the procurement cycle [2] - JD's three-step methodology focuses on accurately understanding employee care and business needs, matching supply chain resources, and dynamically optimizing procurement outcomes, leading to significant improvements in employee satisfaction [2]