Ge Long Hui A P P·2025-09-11 09:37Core Insights - The report from Guohai Securities highlights that Juxing Technology achieved a net profit attributable to shareholders of 1.27 billion yuan in the first half of the year, representing a year-on-year increase of 6.6%, with Q2 net profit reaching 810 million yuan, up 4.1% year-on-year [1] Group 1: Financial Performance - Juxing Technology's net profit for the first half of the year was 1.27 billion yuan, showing a year-on-year growth of 6.6% [1] - In Q2, the company reported a net profit of 810 million yuan, reflecting a year-on-year increase of 4.1% [1] Group 2: Business Development - The company is experiencing synergistic development across its three main product lines, with electric tools creating a second growth curve [1] - The proportion of self-owned brands continues to rise, and the company's global operational capabilities are strengthening [1] Group 3: E-commerce and Global Operations - Despite external challenges, the business remains robust, with cross-border e-commerce maintaining a growth rate of over 30%, indicating strong online channel expansion capabilities [1] - The company has established a "global procurement, global manufacturing, global distribution" operational system, with 23 manufacturing bases worldwide [1] Group 4: Manufacturing Expansion - The company is continuing to add manufacturing capacity in Southeast Asia and is actively seeking manufacturing solutions globally, with efforts underway to accelerate the establishment of production in Mexico, Singapore, and Malaysia [1] Group 5: Market Outlook - The company is positioned to benefit from the U.S. interest rate cut cycle and the development of electric tools as a second growth curve, leading to a maintained "buy" rating [1]