消费维权怎么操作？常见投诉流程梳理

Core Viewpoint - Consumer rights protection is not complicated; following a systematic approach can help resolve issues effectively [8] Step-by-Step Summary - Step 1: Keep Evidence Essential documents such as order numbers, payment receipts, chat records, and invoice photos are crucial for subsequent complaints [2] - Step 2: Utilize Internal Platform Channels E-commerce platforms offer "advance compensation," while food delivery and ride-hailing apps have order dispute entry points. Payment disputes can be directly reported to Alipay, WeChat Pay, or UnionPay [3] - Step 3: Escalate to Regulatory Authorities If platform resolution fails, consumers can use institutional channels like the 12315 national consumer rights protection hotline or the Black Cat Complaint platform to escalate issues to local market regulatory departments [4] - Step 4: Use Social Complaint Platforms Third-party platforms like Black Cat Complaint allow for quick review and public display of complaints, providing transparency and visibility for consumers [5] - Step 5: Leverage Public Opinion Channels The People's Daily Online message board can be used to escalate issues to local governments or relevant departments, drawing public attention to unresolved problems [6] - Step 6: Legal Protection as a Last Resort If merchants refuse to take responsibility, small claims court can be considered, which has simplified processes and lower costs, suitable for minor amounts with poor merchant attitudes [7]