Company Overview - Kaizhile International (02122) experienced a significant stock price increase, soaring 160% yesterday and nearly 30% in early trading today, with a cumulative increase of over 350% this month [1] - As of the latest update, the stock is up 8.2%, trading at HKD 0.33, with a transaction volume of HKD 29.2543 million [1] Strategic Initiatives - The company announced a strategic move into the trading card game (TCG) market, starting with a partnership with the globally recognized IP Pokémon for operational services [1] - On September 10, the first official Pokémon card dojo opened in Beijing's Huiju Shopping Center, marking a significant step in the company's TCG strategy [1] - Kaizhile plans to seek collaborations with more international and domestic popular IPs and card manufacturers in the future [1] Industry Insights - The global TCG market has surpassed USD 12 billion in 2024, with the Chinese market experiencing growth rates exceeding 40% for three consecutive years [1] - Card games are becoming increasingly popular among Generation Z consumers due to their strong social attributes, collectible value, and the trend towards esports [1] - The company aims to leverage these market opportunities by collaborating with leading brands to establish a comprehensive business chain that includes offline sales, experiential activities, and event operations [1]
港股异动 | 凯知乐国际(02122)再涨近30% 公司进军TCG赛道 与宝可梦IP达成运营服务合作