国新国证基金：降费让利，回归本源，着力提升投资者获得感

Core Viewpoint - The China Securities Regulatory Commission (CSRC) has released a draft regulation aimed at reforming the sales fee structure of public funds, marking the third phase of fee rate reform in the industry, which is expected to significantly lower investor costs and shift the focus back to fiduciary responsibilities [1][8]. Group 1: Fee Rate Adjustments - The maximum subscription and redemption fee rates for equity, mixed, and bond funds will be reduced to 0.8%, 0.5%, and 0.3% respectively, representing a decrease of 33%-67% from current standards [2]. - The redemption fee structure will be simplified from four tiers to three, with rates set at 1.5%, 1%, and 0.5% for holding periods of 7 days, 30 days, and 6 months, respectively, encouraging long-term investment [3]. Group 2: Sales Service Fee Regulations - The maximum sales service fee rates for different fund types will be reduced to 0.4% per year for equity and mixed funds, 0.2% for index funds, and 0.15% for money market funds, with no service fees for holdings over one year [4]. - Fund managers are prohibited from treating different investors unfairly by setting exclusive share classes or differential fee rates, promoting a more equitable sales environment [4]. Group 3: Client Maintenance Fee Adjustments - The client maintenance fee for individual investors will remain capped at 50%, while for institutional investors, it will be reduced from 30% to 15% for non-equity funds, encouraging a focus on equity investments [5]. Group 4: Prohibition of Double Charging and Interest Transfer - Fund managers must allocate all interest generated from fund sales settlement funds to the fund property, with sales institutions required to credit interest at no less than the benchmark interest rate set by the People's Bank of China [6]. Group 5: Establishment of Direct Sales Platforms - A unified direct sales service platform for institutional investors will be launched to reduce operational costs and enhance investment efficiency, transitioning the industry focus from channel-driven to product and service-driven [7][8]. - The implementation of the new sales fee management regulation is projected to save investors approximately 30 billion yuan annually, with cumulative savings exceeding 50 billion yuan over three phases of reform [8].