Core Insights - Three Gorges Tourism announced on September 12 that the pricing of its cruise products is determined by the company itself, reflecting its focus on service quality and cost changes [2] - The company has made several minor adjustments to its core product prices since their launch, emphasizing a strategy of "volume-driven" standardized products, "mid-range experience" personalized offerings, and "high-end exclusive" customized services to enhance product value and increase revenue [2] Pricing Strategy - The company sets its cruise product prices autonomously, indicating a flexible pricing strategy based on market conditions [2] - Adjustments to pricing have been infrequent and modest, suggesting a stable pricing environment [2] Product Development Focus - The company is concentrating on diversifying its product offerings to enhance value, which includes a mix of standardized, personalized, and customized products [2] - This approach aims to improve overall revenue by enriching the product supply [2]
三峡旅游:公司游轮产品的价格为企业自主定价