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“她经济”蓬勃发展,“悦秘境”抑菌液打造医研企协同创新模式
Huan Qiu Wang Zi Xun·2025-09-12 09:44

Core Insights - The intimate care market is undergoing a significant transformation from traditional maintenance to technology-driven precision care, driven by the growth of the "she economy" and the increasing purchasing power of the post-90s and post-00s generations [1] - The market size has rapidly increased from 13.04 billion yuan in 2016 to 34.65 billion yuan in 2023, with expectations to exceed 45 billion yuan by 2026, indicating strong growth potential [1] Company Overview - Beijing Saiweisen International Biotechnology Co., Ltd. has launched the brand "Yue Mijing," which redefines women's intimate care standards through a collaborative innovation model and patented technologies [1] - The company emphasizes supply chain management and quality control, sourcing key raw materials from biotechnology firms with proprietary technologies [1] Product Innovation - The "Yue Mijing" antibacterial liquid addresses industry pain points related to absorption efficiency and safety residues, with traditional products facing challenges in effective ingredient coverage and potential irritation risks [4][5] - The product utilizes "temperature-sensitive phase change technology," allowing it to remain liquid at room temperature and solidify upon contact with body temperature, enhancing its effectiveness [4][5] Clinical Validation - Clinical tests indicate that the antibacterial liquid can effectively inhibit bacteria such as Staphylococcus aureus and Escherichia coli while being naturally expelled from the body after use [5] - The development team includes experts from top-tier hospitals, ensuring a strong clinical foundation for the product [5] Patent and Ingredient Innovation - The product is supported by a robust patent matrix covering core ingredients, extraction processes, and formulation technologies, including the proprietary compound "Runbai Fu" derived from traditional Chinese medicine [6][7] - The extraction technology enhances the safety and stability of the ingredients while maintaining the advantages of traditional herbal medicine [8] Market Trends - The demand for intimate care products among women has evolved from basic hygiene to health management and quality of life enhancement, reflecting changing consumer preferences [9][10] - The product has passed rigorous skin irritation tests and avoids traditional chemical preservatives, offering a safer alternative for consumers [9][10]