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奇梦岛服贸会首秀展现中国原创设计力量
Zhong Guo Jing Ji Wang·2025-09-12 11:02

Group 1 - The 2025 China International Service Trade Fair opened on September 10, showcasing the popular潮玩 brand Letsvan奇梦岛 and its original IPs such as WAKUKU and SIINONO, attracting significant audience interaction [1] - Letsvan奇梦岛 aims to create emotional value and cultural innovation through潮玩, hoping to present Chinese original潮玩 to a broader audience via the international platform of the trade fair [1] - The brand's immersive experience area at the Chaoyang District cultural tourism exhibition highlighted the innovative integration of core IPs with cultural, sports, tourism, and technology elements, with WAKUKU's collaboration with the China Open Tennis Tournament being a major attraction [1] Group 2 - The "又梨" national style princess series from Letsvan奇梦岛 was included in the "Beijing Gifts" recommended list, praised for its blend of traditional aesthetics and modern trends [2] - Letsvan奇梦岛 has launched several phenomenon-level IPs this year, showcasing strong IP incubation and commercialization capabilities, with SIINONO achieving sales of 1.5 million yuan within three days of launch [2] - The brand has begun its overseas expansion into Southeast Asia and North America, successfully hosting its first overseas pop-up event in Bangkok, validating the feasibility of its IP going global [2]