The Digital Vending Machine® from Bango selected by MTN SA for subscription bundling

Core Insights - Bango has formed a strategic partnership with MTN South Africa to enhance subscription bundling through the Digital Vending Machine® (DVM™) [1][4] - The initiative aims to provide over 39 million customers in South Africa with easier access to various subscription services, addressing customer churn in the telecom industry [2][5] Company Overview - Bango is recognized as a leader in subscription bundling and has developed the Digital Vending Machine® to facilitate the monetization of digital content and services [6] - MTN South Africa, a subsidiary of MTN Group, is the largest mobile network operator in Africa, with a focus on delivering digital solutions [8] Strategic Goals - The partnership will allow MTN to quickly scale its offerings across multiple markets and adapt bundles to meet the diverse needs of its customer base [3][5] - The collaboration is expected to enhance customer loyalty, reduce churn, and drive revenue growth for MTN [5]