美国服装业“压力山大”

Core Viewpoint - The uncertainty of U.S. tariff policies is causing significant stress and anxiety within the global fashion and apparel industry, leading to rising costs, compressed profits, and supply chain uncertainties [1][2][3]. Group 1: Industry Impact - The Las Vegas Apparel Show, a major event in North America, has become a platform for discussing the negative impacts of tariff policies on market confidence and business opportunities [1]. - Companies are facing challenges in managing cost increases without fully passing them onto consumers, creating a delicate balance between market acceptance and survival pressures [1][2]. - The fashion industry is experiencing a collective struggle, with many companies feeling the pressure of rising costs and uncertain tariff policies [3]. Group 2: Company Responses - Companies like Tribal Fashion are adjusting prices, with a reported increase of approximately 7% for their spring 2026 women's collection, in response to rising tariffs [1]. - Bravo Group, a U.S. menswear company, is facing significant pressure due to the price sensitivity of its market, making it difficult to raise prices without risking market share [2]. - Global Footwear, which relies heavily on Chinese manufacturing, has found it challenging to find suitable alternatives in Southeast Asia due to quality issues, thus maintaining its current supply chain [2]. - Orange Fashion, a Canadian company, emphasizes the importance of its long-term relationships with retailers and is cautious about raising prices to avoid damaging these relationships [3].