上品堂创始人刘旭升：消费者需求在变，产品必须与时俱进

Core Insights - The launch of "Organic Fresh Stewed Sea Cucumber" by the company marks a significant innovation in the sea cucumber market, aiming to meet evolving consumer demands for high nutrition, convenience, brand quality, and taste [1][3] - The company has been recognized by Frost & Sullivan as the "Pioneer of Organic Fresh Stewed Sea Cucumber in Dalian, China," highlighting its product innovation and industry impact [1][3] - The company operates in a unique ecological environment in Zhuanghe, Dalian, which contributes to the superior quality and nutritional richness of its sea cucumbers [3][4] Product Innovation - The new product utilizes "Double Cabin Lock Fresh" technology, which preserves amino acid nutrition at ten times the rate of traditional soaking methods, allowing for ready-to-eat consumption [3] - The company emphasizes the importance of adapting products to meet the "Four Highs and One Good" consumer demand: high nutrition, high convenience, high brand, high cost-performance, and good taste [3] Market Position - The company has established a significant presence in the Dalian sea area, with 380,000 acres of marine territory, and is a leader in the dual-category development of sea cucumbers and oysters [4] - The "Oyster Town" in Dalian has achieved an annual production of over 50,000 tons, showcasing the company's extensive capabilities in the seafood industry [4]