餐饮大佬点评预制菜：用什么代价交换什么产品，心里要有杆秤

Core Viewpoint - The ongoing debate surrounding pre-prepared meals has sparked significant public interest and anxiety, particularly following criticism from prominent figures in the industry [1] Legal and Industry Necessity of Pre-prepared Meals - Pre-prepared meals are fully legal in China, supported by multiple food safety standards that ensure their production processes and safety [2] - While pre-prepared meals are a cost-effective solution for restaurants facing high operational costs, they may not provide the same quality and flavor as freshly made dishes [2] - The widespread adoption of pre-prepared meals is a response to modern economic pressures, meeting 70%-80% of consumer dining needs [2] Efficiency and Flavor Limitations - The primary advantage of pre-prepared meals is their ability to enhance efficiency and reduce costs in the restaurant industry [3] - Pre-prepared meals support the modern delivery system, making affordable meal options accessible to consumers [3] - However, the freezing and reheating processes can compromise the flavor and texture of certain dishes, such as soups and vegetables [3] Centralized Kitchen Model - The "central kitchen pre-processing + store terminal cooking" model exemplifies a successful approach in the restaurant industry, balancing cost reduction and product quality [4] Cultural Perceptions and Trust Issues - There are significant differences in public perception of pre-prepared meals, influenced by cultural attitudes towards food freshness and safety [5] - Misconceptions about frozen foods persist, despite advancements in freezing technology that preserve the quality of ingredients [5] - The success of international chains like KFC and McDonald's demonstrates that centralized processing can ensure food safety and quality while achieving economies of scale [6] Complementary Nature of Pre-prepared Meals - Pre-prepared meals do not negate traditional cooking methods but rather complement them, creating a diverse market that caters to various consumer preferences [6] - Consumers should recognize that different price points correspond to varying product experiences, with lower prices reflecting the efficiencies of industrial production [6] Conclusion on Pre-prepared Meals - Pre-prepared meals represent an "efficiency dividend" from modern food technology, providing convenient and affordable dining options, though they cannot replicate the unique qualities of freshly prepared meals [7]