Morgan Stanley Sees Limited Upside for Victoria’s Secret (VSCO) Despite Turnaround Efforts

Group 1 - Victoria's Secret & Co. is recognized as a strong candidate for day trading, with a Hold rating and a price target of $20 set by Morgan Stanley's analyst Alexandra Straton [1] - The company has shown progress in its turnaround efforts, with Q2 results exceeding expectations in terms of EPS, sales, and gross margin, indicating that strategic initiatives are starting to take effect [2] - Despite positive signs, EBIT margins remain below historical averages, and Q3 guidance was softer than anticipated due to challenges such as tariff pressures, increased marketing expenses, and rising labor costs [3] Group 2 - Victoria's Secret operates as a specialty retailer of women's intimate apparel and beauty products under the Victoria's Secret, PINK, and Adore Me brand names [4]