宗馥莉欲启用新品牌“娃小宗” “娃哈哈”品牌不能用了？有经销商表示不知情

Core Viewpoint - Wahaha Group is planning to transition to a new brand "Wah Xiaozong" starting from the 2026 sales year to address historical issues and ensure compliance with brand usage following the founder's passing [1] Company Information - Hangzhou Wahaha Honghui Food and Beverage Co., Ltd. is working on resolving historical issues since the founder's death [1] - The controlling shareholder of Honghui Food is Hangzhou Hongchen Marketing Co., Ltd., which is fully owned by Hongsheng Beverage Group [1] - The trademark for "Wah Xiaozong" is currently owned by Hongsheng Group, with an application date of May 2025 [1] Sales and Market Response - Distributors of Wahaha have not been informed about the brand change and expressed uncertainty regarding the new brand [1] - Sales for Wahaha this year are reported to be 80% of the sales from the same period last year, indicating a decline from the peak performance [1]