“FOLO福禄球”闪耀服贸会，5G+AR点燃全民智慧运动热潮

Core Insights - The article highlights the successful launch of "FOLO Fulu Ball," a lightweight smart sports project developed by Beijing Fulu Lai Lai Technology Co., which gained significant attention at the 2025 China International Service Trade Fair [1][3] Company Overview - Beijing Fulu Lai Lai Technology Co. has developed "FOLO Fulu Ball," which features an innovative form of "contactless esports dodgeball," making it a standout product in the digital sports sector [1][3] - The company aims to redefine the experience of smart sports for all ages through engaging design and technology integration [6] Technological Integration - The project is supported by China Unicom Beijing Branch, which provides stable and high-speed 5G network technology, allowing for the integration of AI algorithms and mixed reality (MR) technology into the sports experience [3] - "FOLO Fulu Ball" incorporates six technological breakthroughs that create a competitive edge in the market, enhancing user engagement and enjoyment [3] User Experience - The product allows for contactless AR battles, significantly lowering the barriers to entry for sports participation, as users only need motion capture sensors and lightweight headsets [3] - It enables quick deployment in various settings, breaking free from traditional venue constraints, thus promoting the idea of "exercise anytime, anywhere" [3] Market Appeal - The design caters to modern lifestyles with a 2-minute game format, appealing to busy individuals who can fit in quick sessions during breaks [4] - The interactive design aims to alleviate the monotony of traditional sports, promoting a "happy exercise" model that helps users relieve stress [6] Social and Cultural Integration - The product features a mobile AR live-streaming system, enhancing social interaction by allowing users to share experiences and invite friends to participate remotely [6] - It incorporates traditional cultural elements, such as the "Chinese fist salute," to resonate with younger audiences while showcasing the blend of technology and culture [6] Strategic Vision - The CEO of Beijing Fulu Lai Lai emphasizes the goal of creating a digital sports entry point for all age groups, aiming to transform exercise from a chore into an enjoyable activity [6] - The initiative aligns with national strategies for promoting fitness and health in China, positioning "FOLO Fulu Ball" as a key player in the digital sports landscape [6]