广东省暑期在线旅游人次和消费金额“双第一”

Core Insights - Guangdong province has achieved the highest number of online tourism participants and consumption amount in China during the recent summer vacation, reinforcing its status as the top source province and a significant tourist destination [1][2] Group 1: Online Tourism Performance - Guangdong's online tourism saw over 10,000 hotel package orders with a transaction amount exceeding 13.5 million yuan, and over 60,000 ticket and activity orders generating 26 million yuan [2] - The province's cultural and tourism department collaborated with Ctrip to enhance summer promotions, reflecting strong demand from local residents for tourism [2] Group 2: Visitor Statistics - In the first half of the year, Guangdong received 430 million tourists, a year-on-year increase of 11.9%, generating a total tourism revenue of 551.53 billion yuan, up 15.3% [3] - The province is expected to welcome 65.33 million inbound tourists in 2024, marking a 46.45% increase, with foreign exchange income from tourism projected at 137.83 billion yuan, a 77.5% rise [3] Group 3: Coastal Tourism Trends - Coastal tourism in Guangdong is experiencing growth, with a 42% increase in spending on island vacations and a 129% rise in "Weekend in Guangdong" tourism consumption during the summer [4] - The province's diverse coastal resources and competitive pricing for accommodations make it an attractive destination for northern tourists seeking beach experiences [4]