鸿蒙智行10月有望累计交付100万辆 “五界”齐聚

Core Insights - The delivery volume of Hongmeng Intelligent Driving is expected to increase significantly with the addition of the "Shangjie" model, alongside existing models such as Wanjie, Zhijie, Xiangjie, and Zunjie [2][4] - In August, the total delivery of new cars reached 44,600 units, marking the fourth consecutive month of deliveries exceeding 40,000 units [4] - Cumulative deliveries from January to August 2025 reached 307,400 units, with projections indicating that total deliveries could reach 1 million by October if current levels are maintained [4][3] Delivery Performance - In August, the Wanjie series delivered 40,000 units, including 10,000 units of Wanjie M9 and 21,500 units of Wanjie M8 [4] - Cumulative deliveries surpassed 900,000 units by August 25, with a total of 1.67 billion kilometers driven using assisted driving features, avoiding over 2.15 million collisions [3][4] Product Launches and Innovations - The first model of the Shangjie series, Shangjie H5, is set to launch in September, featuring the HUAWEI ADS 4 driving assistance system [8] - The new Wanjie M7 has received significant pre-order interest, with over 190,000 units reserved within eight days of its pre-sale [4] Strategic Developments - The establishment of the first Hongmeng Intelligent Driving Zhijie User Center in Wuhan marks the rollout of the "Zhijie Brand Strategy 2.0" [2][11] - The company plans to expand its product lineup significantly by 2026, with expectations of over 17 models available, including new releases across all five brands [10] Market Positioning - Hongmeng Intelligent Driving is recognized as one of the fastest-growing brands in global deliveries, with a strong focus on the mid-to-high-end market segment [5][9] - The pricing strategy indicates that models priced below 300,000 yuan are currently unprofitable, with a focus on higher-margin vehicles [9][10]