Zhong Guo Ji Jin Bao·2025-09-15 05:41Core Viewpoint - Xiaomi's upcoming 17 series smartphones are positioned to directly compete with Apple's iPhone, showcasing significant advancements in product capabilities and technology [2][4]. Product Overview - The Xiaomi 17 series includes three models: Xiaomi 17, Xiaomi 17 Pro, and Xiaomi 17 Pro Max, all featuring the world's first Snapdragon 8 Gen 2 mobile platform [6]. - Xiaomi 17 is described as the strongest standard flagship to date, with comprehensive upgrades without price increases [6]. - The Pro models aim for high-end market penetration, with Xiaomi 17 Pro being a compact technology imaging flagship and Xiaomi 17 Pro Max being the most powerful imaging flagship in Xiaomi's history [6]. Strategic Positioning - Xiaomi has been pursuing a high-end strategy for five years, learning from leading competitors like Apple, and is confident in its ability to compete with the iPhone series [6]. - The company emphasizes its commitment to eliminating shortcomings in high-end products, focusing on leading specifications and superior user experience through deep integration of hardware and software [6]. Investment and R&D Commitment - Over the past five years, Xiaomi has invested over 100 billion RMB in research and development, with plans to increase this investment to 200 billion RMB over the next five years [6].