云南暑期文旅市场强劲 旅游总花费超3319亿元
Zhong Guo Xin Wen Wang·2025-09-15 13:21

Core Insights - Yunnan's tourism market showed strong vitality during the summer, with a total of 1.98 billion visitors and a total tourism expenditure of 331.93 billion yuan, marking year-on-year increases of 20.8% and 21.4% respectively, achieving the highest figures in history for the summer season [1][2] Group 1: Tourism Performance - The province received 1.98 billion tourists during July and August, with total tourism spending reaching 331.93 billion yuan, both figures representing record highs for the summer [1] - The number of inbound tourists reached 1.27 million, reflecting a year-on-year growth of 18.7%, with overnight visitors increasing by 30.9% to 651,800 [2] Group 2: Industry Collaboration and Development - Yunnan's cultural and tourism department has shifted from a solitary approach to collaborative efforts with industries such as railways, aviation, and finance, enhancing overall industry development [1] - The province has implemented a positive and negative list for travel residency development, guiding and regulating industry growth [1] Group 3: Travel Residency Growth - The number of travel residents in Yunnan reached 998,300 during the summer, a significant year-on-year increase of 67.4% [1] - By the end of August, 633 natural villages were engaged in travel residency business, an increase of 11.5 times compared to 2024, revitalizing over 10,543 idle houses [1]