Qi Lu Wan Bao·2025-09-16 03:13Core Viewpoint - The event "Golden Horn · Financial Knowledge Market" organized by various financial regulatory bodies in Shandong aims to integrate financial consumer protection knowledge with traditional art forms, enhancing public understanding of financial literacy through engaging activities [1][4][10]. Group 1: Event Overview - The event took place on September 15 in Jinan, featuring a theme of "Lotus and Willow Reflecting the Spring City, Consumer Protection in People's Hearts" [1]. - The event was characterized by a "return" layout, incorporating three core visual elements: "lotus, willow branches, and spring water," creating a strong cultural atmosphere that attracted many citizens [4]. Group 2: Activities and Engagement - Activities included sand painting performances that creatively conveyed anti-fraud and financial consumer protection themes, engaging the audience with visual storytelling [10]. - Participants could create their own cultural products, such as painted fans and paper-cut artworks, incorporating financial consumer protection concepts, thus promoting experiential learning [10]. Group 3: Educational Impact - The event featured a quiz and prize draw system, encouraging public participation in financial knowledge through a fun and interactive format, making it easier for attendees to remember consumer protection information [12]. - The initiative represents an innovative approach by China Construction Bank Shandong Branch to fulfill its social responsibility and enhance financial literacy among consumers [12].