得房率高达130%？新楼盘变相“偷面积”行为面临规范

Core Viewpoint - The rising trend of "high usable area ratio" in new housing is becoming a significant selling point, overshadowing price competition, but it raises concerns about potential deceptive practices by developers [1][6] Group 1: Regulatory Changes - Recent regulations in cities like Chengdu aim to standardize the calculation of usable area, limiting the projection area of balconies and other auxiliary spaces to 30% of the residential building area, up from 20% [2][4] - The new regulations also include previously unregulated areas such as entrance halls and balconies in the calculation, tightening control over the total area [4][9] Group 2: Market Dynamics - The market has seen a surge in projects advertising high usable area ratios, but as these products become more common, relying solely on this feature is no longer sufficient to drive sales [8] - Some projects have reported inflated usable area ratios by including spaces like elevator halls, misleading consumers about the actual usable space [7] Group 3: Industry Practices - Developers have been known to employ tactics such as converting balconies into semi-enclosed spaces or mislabeling areas to inflate usable area ratios, leading to a "data bubble" in reported ratios [6][8] - The push for higher usable area ratios has led to a competitive market where projects must also offer other advantages like location, price, and amenities to attract buyers [8][9] Group 4: Future Directions - The focus is shifting from merely increasing usable area ratios to enhancing overall housing quality, including better public space design and sustainable development practices [9] - Industry experts emphasize the need for a holistic approach to housing that prioritizes quality and livability over just high usable area ratios [9]