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免签“朋友圈”扩容催热入境游市场
Zheng Quan Ri Bao·2025-09-16 16:12

Group 1: Visa Policy and Market Growth - The implementation of visa facilitation policies, including the trial of visa-free entry for Russian tourists, is expected to boost China's inbound tourism market, attracting more international visitors to experience Chinese culture and natural scenery [1] - As of September 14, over 4.2 million foreign travelers entered and exited through Beijing ports this year, marking a year-on-year increase of approximately 34%, with over 1.2 million benefiting from visa-free and transit visa-free policies, accounting for 57% of all inbound travelers [1] Group 2: Changing Tourist Preferences - There is a noticeable shift in foreign tourists' demands from simple sightseeing to in-depth travel experiences, with a growing interest in local culture and authentic experiences [2] - Travel agencies and tourism-related businesses are responding to this demand by enhancing their product offerings, including customized and diverse inbound tourism routes [2] Group 3: Industry Adaptation and Product Development - Companies like China Youth Travel Service (CYTS) are focusing on inbound tourism, planning to strengthen customer relationships and adapt to the trend of individual travelers by enhancing their customized travel product capabilities [2] - Zhongxin Tourism Group is developing specialized inbound tourism products tailored to the needs of tourists from different countries, with plans to offer diverse travel routes covering major destinations [2][3] - The industry is encouraged to explore and develop high-quality cultural tourism products that integrate deep experiences and cultural narratives to capitalize on the growth in inbound tourism [3]