Workflow
广发银行“贷”动地方特色产业做优做强

Core Viewpoint - The collaboration between Guangfa Bank Chongqing Branch and the Chongqing Three Gorges Citrus Group aims to enhance the citrus industry in the region by providing financial support to farmers and the industry as a whole, thereby promoting rural revitalization and economic development [1][2]. Group 1: Financial Support to Farmers - Guangfa Bank Chongqing Branch has provided a credit line of 20 million yuan specifically for the procurement of citrus at the origin, addressing the challenges faced by farmers regarding slow sales and payment collection [1]. - The timely disbursement of funds has enabled farmers to receive prompt payment for their produce, facilitating the processing and distribution of citrus products across the country [1]. Group 2: Support for Industry Development - The Chongqing Three Gorges Citrus Group, as a leading player in the regional industry, is focused on optimizing and upgrading the citrus industry chain, while facing financial pressures in collaboration and structural optimization [1]. - Guangfa Bank has offered targeted financing support based on the real trade background and development plans of the group, alleviating the tight liquidity situation of the enterprise and injecting financial momentum into brand building and industry resilience [1]. Group 3: Commitment to Sustainable Development - Guangfa Bank Chongqing Branch emphasizes the importance of supporting the entire citrus industry chain, from planting to processing and brand marketing, to foster a collaborative ecosystem [2]. - As of mid-2025, the bank's green credit balance has increased by 26.5% since the beginning of the year, with agricultural loans growing by 11.1% and inclusive agricultural loans rising by 36.1%, reflecting the bank's commitment to serving the real economy and supporting rural revitalization [2]. - The bank plans to replicate its successful experience in supporting the citrus industry to other specialty sectors, contributing to high-quality development in Chongqing [2].