构建用户驱动生态 2026款岚图梦想家以技术突破引领MPV变革
Zheng Quan Ri Bao Wang·2025-09-17 07:47

Core Viewpoint - The 2026 Lantu Dreamer was launched with significant technological upgrades, aiming to lead the high-end MPV market through innovations like 800V intelligent hybrid technology and deep integration with Huawei's smart driving systems [1][2]. Group 1: Technological Innovations - The 2026 Lantu Dreamer features 800V Lanhai intelligent hybrid technology, allowing for an 80% charge in just 10 minutes, addressing long-distance travel concerns for MPV users [2][3]. - The introduction of a rear-wheel steering system enhances maneuverability, making it easier for users, including women, to navigate tight spaces [2]. - Safety upgrades include a "seven plus five" protection structure and advanced collision safety features, positioning the vehicle at the forefront of industry standards [3]. Group 2: User-Centric Design - The vehicle includes AI zero-gravity massage seats and a 10.9-inch entertainment screen for rear passengers, catering to families and business needs [3]. - The focus is on enhancing user experience through technology that addresses real-world scenarios, such as long-distance travel fatigue and privacy during business meetings [3]. Group 3: Market Strategy and Brand Development - Lantu is expanding its product lineup with a new vehicle every month, having launched three main models since July 2024, but faces challenges in channel capacity [4]. - The brand emphasizes high-end and intelligent positioning, aiming to establish itself as a symbol of Chinese high-end manufacturing through strategic partnerships and event sponsorships [4]. - In August, Lantu achieved a delivery volume of 13,500 units, a 119% year-on-year increase, reflecting strong market acceptance of its brand positioning [4]. Group 4: Global Expansion - Lantu is implementing a "6655" overseas strategy, focusing on localized operations and adapting to international markets rather than merely meeting quantitative targets [4]. - The company aims to combine Chinese luxury design with advanced new energy technology for global markets, leveraging resources from Dongfeng Group to build a comprehensive overseas service network [4][5].