姜堰农商银行精耕养老金融

Core Viewpoint - Jiangyan Rural Commercial Bank is focusing on the financial needs of the elderly population by enhancing services, innovating products, and expanding channels to provide comprehensive financial services for a better quality of life in their later years [1][2]. Service Upgrades - The bank has prioritized the construction of elderly-friendly service points, equipping all branches with accessible facilities and essential items like reading glasses and emergency medical kits [1]. - Smart devices have been introduced with a "care mode" featuring larger fonts and simplified operations to facilitate easier transactions for elderly customers [1]. Inclusive Financial Network - To bridge the gap in financial services for the elderly, the bank has established 92 inclusive financial service points and 27 provincial-level demonstration points, offering one-stop services such as small withdrawals, transfers, account inquiries, and medical insurance payments [1]. - As of the end of August, these service points have processed 72,300 withdrawals totaling 45.87 million yuan and 176,400 payment transactions amounting to 67.73 million yuan [1]. Dedicated Service Teams - The bank has formed 44 "Little Round Service Teams" to provide regular home services for elderly clients, having served over 700 individuals this year [2]. - These teams also conduct financial literacy sessions in communities and nursing homes, focusing on fraud prevention and safeguarding the financial assets of the elderly [2]. Innovative Product Offerings - The bank continues to innovate by launching savings and investment products tailored to the financial needs of elderly clients, addressing various funding plans [2]. - Additionally, the bank has increased credit support for the elderly care industry, providing an 8 million yuan credit loan to a local rehabilitation nursing home for construction and medical equipment purchases [2]. Future Directions - Jiangyan Rural Commercial Bank aims to deepen its focus on the elderly financial sector, continuously optimizing service details to strengthen financial security for the elderly in the Jiangyan region [2].