提升金融素养，筑牢安全防线——中荷人寿全面开展2025年“金融教育宣传周”活动

Core Viewpoint - Zhonghe Life Insurance Company has launched the 2025 "Financial Education Promotion Week" to enhance public financial literacy and strengthen financial security in response to national regulatory calls [1] Group 1: Promotion Strategy - The company is building a multi-dimensional promotional network by integrating online and offline resources to effectively disseminate financial knowledge [3] - Online initiatives include a dedicated "Financial Education Promotion Week" section across various social media platforms and the creation of an immersive "Financial Knowledge Cloud Exhibition" [3] - Offline efforts involve creating a welcoming atmosphere at branches with dedicated areas for financial education and participation in local risk awareness activities [4] Group 2: Risk Awareness and Consumer Protection - Zhonghe Life is focusing on common financial consumer risks by establishing a protective framework through guidance and risk alerts [5] - The company emphasizes the importance of appropriate financial products and sales channels, providing training to staff to prevent misleading practices [5] - Specific warnings are issued regarding illegal intermediaries and internet loan pitfalls, aiming to enhance public risk recognition [5] Group 3: Service Optimization - The company is committed to a "Finance for the People" philosophy, integrating service optimization with consumer rights protection [6] - Efforts include upgrading convenient services and providing personalized home services for those with mobility challenges [6] - Special services are tailored for elderly individuals and foreign nationals to ensure accessibility and support [6] Group 4: Targeted Financial Education - The core initiative of the promotion week is the "Insurance Five Entering" campaign, which aims to reach diverse groups through tailored educational programs [7] - Interactive activities such as themed board games and simulation training are used to engage the public and enhance risk awareness [7] - The company plans to continue its focus on consumer rights protection and financial education to contribute to a stable financial environment [7]