Huize’s Poni Secures MAS Licence

Core Insights - Huize Holding Limited's Poni Insurtech has secured a license from the Monetary Authority of Singapore (MAS), enhancing its dual-hub strategy in Singapore and Hong Kong to expand tech-enabled advisory services across ASEAN [1][2]. Group 1: Licensing and Strategic Expansion - Poni Financial Advisory, a subsidiary of Poni Insurtech, has been licensed as a Financial Adviser and Exempt Insurance Broker in Singapore, highlighting Huize's expanding presence in the ASEAN region [2]. - The MAS license is effective from July 10, 2025, allowing Poni to leverage its dual hubs in Singapore and Hong Kong, with additional operations in Vietnam to drive growth [5]. Group 2: Technological Integration and Service Model - Poni's business model integrates licensed advisory services with advanced technologies such as cloud APIs, AI-assisted consultations, and claims automation, streamlining the customer experience from onboarding to servicing [3]. - This technological approach enables insurers, independent advisers, and partners to enhance compliant digital distribution while ensuring a seamless customer journey [3]. Group 3: Leadership and Vision - The leadership team at Poni Insurtech combines expertise in capital markets and distribution, aiming to build sustainable scale and deepen ecosystem connections across Asia [6]. - The company positions itself to serve sophisticated clients in the region by providing trusted advice and scalable technology solutions [4].