Zhong Guo Jin Rong Xin Xi Wang·2025-09-17 12:03Core Viewpoint - The event organized by Bank of Communications Hainan Branch integrates financial education and cybersecurity awareness through a digital human live broadcast, aiming to enhance public understanding of financial safety and cybersecurity measures [1][4]. Group 1: Event Overview - The live broadcast titled "Financial Cybersecurity" was launched on September 16, coinciding with the 2025 Financial Education Promotion Week and National Cybersecurity Promotion Week [1]. - The event featured "Jiang Ge," a digital employee of the bank, who utilized AI technology to present financial safety topics and real-life case studies [1][4]. Group 2: Content and Engagement - The broadcast employed immersive virtual scenes and real-time interaction to make complex financial knowledge more accessible to the audience [4]. - By 3 PM on the same day, the live broadcast had accumulated 4,940 views, with active audience engagement through comments [4]. Group 3: Future Directions - The initiative represents a proactive response by Bank of Communications to national promotional calls, showcasing an innovative approach to financial education through technology [4]. - The bank plans to continue leveraging financial technology to explore new methods for promoting financial knowledge and enhancing public financial literacy [4].