The last straw (berry) as Jerry Greenfield leaves Ben & Jerry's

Core Insights - The iconic ice cream brand Ben & Jerry's has experienced a significant leadership change as co-founder Jerry Greenfield has resigned due to disagreements with parent company Unilever [3] Company Overview - Ben & Jerry's was founded in 1978 by Ben Cohen and Jerry Greenfield, and it has been known for its unique flavors and social activism [3] - The split between Jerry Greenfield and Unilever marks a pivotal moment in the company's history, indicating potential shifts in its operational and strategic direction [3] Industry Context - The ice cream industry is facing increasing scrutiny over corporate governance and brand integrity, especially for companies with strong social missions like Ben & Jerry's [3] - Unilever's management decisions may impact the brand's identity and its commitment to social causes, which have been central to its marketing strategy [3]