研判2025！中国海带行业供需现状、进出口贸易、竞争格局及发展趋势分析：市场格局较为分散，尚未出现占据绝对市场统治地位的企业[图]

Overview - Kelp is rich in dietary fiber, minerals, and trace elements such as iodine, making it a highly nutritious food choice that is increasingly favored by consumers as health awareness rises [1][4] - The market demand for kelp is expected to expand significantly, with a projected demand of 1.8582 million tons in China by 2024, translating to a per capita demand of 1.32 kg [4][5] - The production volume for the same year is estimated at 1.8609 million tons, with Fujian province contributing 50.39%, Shandong 29.13%, and Liaoning 19.10% [4][5] Market Policy - The Chinese government has implemented various policies to support the development of the aquatic product industry, including kelp, which provides guidance and resources for industry growth [3] Industry Chain - The kelp industry consists of upstream activities such as cultivation and harvesting, midstream processing, and downstream sales through various channels including supermarkets and e-commerce platforms [4] - The area dedicated to kelp farming in China is projected to reach 51,961 hectares by 2024, reflecting a year-on-year growth of 2.30% [4] Current Development - The increasing health consciousness among consumers has led to a rise in the processing of kelp into various products such as kelp cakes, snacks, and functional foods, further driving market demand [4] - The industry is characterized by a large number of small to medium-sized enterprises, with no single company dominating the market [8] Competitive Landscape - Major kelp-producing regions in China include Fujian, Shandong, and Liaoning, with a concentration of related enterprises in these areas [6][8] - Key players in the industry include Fujian Yiyuan Marine Food Co., Ltd., Shandong Haizhibao Marine Technology Co., Ltd., and several others, primarily located in resource-rich provinces [8][10][11] Future Trends - The industry is expected to see advancements in carbon sink fishery technology and smart farming equipment, enhancing production efficiency [12] - There will be a growing demand for customized kelp products tailored for specific markets such as ready-to-eat meals and snacks [12]