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量子之歌财报显示完成“奇梦岛”品牌升级,全面聚焦潮玩赛道构建IP生态

Core Viewpoint - Quantum Song (NASDAQ: QSG) has reported its financial results for the fourth quarter and full year of fiscal year 2025, highlighting a strategic shift towards the trendy toy business, which shows promising growth potential [1][2]. Financial Performance - For the fiscal year 2025, the company achieved total revenue of 2.726 billion yuan and a net profit of 357 million yuan. In the fourth quarter, revenue was 618 million yuan with a net profit of 108 million yuan [1]. - The newly disclosed trendy toy business generated revenue of 65.78 million yuan, accounting for approximately 10.6% of total revenue [1]. Strategic Focus - The company has fully acquired Shenzhen Yiqi Culture Co., Ltd. ("Letsvan") and rebranded it as "Qimengdao," marking a significant step in its strategic transformation [1]. - A restructuring of non-trendy toy businesses has been initiated to concentrate resources on high-growth sectors, further clarifying the company's strategic focus [1]. Growth Strategies - The chairman of Quantum Song, Li Peng, emphasized the importance of the fourth quarter as a pivotal moment for the company's strategic transformation, aiming to enhance brand strength and user engagement through an expanded IP matrix and international outreach [2]. - The company is implementing three main strategies to enhance its IP reserves and market penetration: increasing original content investment by establishing design centers in Beijing, Hangzhou, and Shenzhen; promoting IP licensing collaborations; and deepening cross-industry partnerships with sports, entertainment, and consumer brands [2]. International Expansion - Quantum Song is negotiating to open at least three self-operated flagship stores in top-tier shopping centers by the end of December, with a goal of more than five stores [3]. - The company is making steady progress in international expansion, having entered North America and Southeast Asia through platforms like TikTok and Shopee, and has launched a North American independent site [3].