华润三九陷增长瓶颈：增收不增利CHC业务收入下滑18% 并购后遗症显现巨额商誉悬顶

Core Viewpoint - China Resources Sanjiu reported a revenue of 14.81 billion yuan for the first half of 2025, a year-on-year increase of 4.99%, but the net profit attributable to shareholders fell by 24.31% to 1.815 billion yuan, marking the first decline in interim profits in five years, indicating challenges in transitioning from a traditional OTC leader [1] Group 1: Financial Performance - The company's CHC (Consumer Health Care) business, which has historically contributed around 60% of revenue, saw a revenue decline of 17.89% to 7.994 billion yuan, with its revenue share dropping from 69.02% to 53.98% [2] - Sales expenses reached 3.939 billion yuan, an increase of 18.94%, with a sales expense ratio of 26.6%, indicating high costs without corresponding revenue growth [2] - The company's contract liabilities decreased by approximately 20% to 1.179 billion yuan, while inventory increased by 30% to 6.523 billion yuan, reflecting challenges in sales and inventory management [3] Group 2: Market Challenges - The rise of online pharmacies, growing at over 30%, has diverted significant traffic from physical stores, impacting China Resources Sanjiu, which heavily relies on its pharmacy network [3] - Increased competition in the OTC market, with at least 148 products transitioning from prescription to OTC since 2020, has led to product homogenization, diminishing the competitive edge of flagship products [3] - Policy uncertainties, particularly regarding the potential inclusion of core products in centralized procurement, pose risks to the company's pricing power and profitability [3] Group 3: M&A and Goodwill Issues - The company has pursued external growth through acquisitions, completing over ten transactions since 2012, including a significant acquisition of a 28% stake in Tianshili for 6.212 billion yuan [4] - The prescription drug business revenue surged by 100.18% to 4.838 billion yuan in the first half of 2025, driven by acquisitions, but goodwill risks are emerging with goodwill reaching 7.045 billion yuan, accounting for 33% of net assets [4] - High accounts receivable of 7.763 billion yuan, representing 36% of net assets, raises concerns about potential bad debt risks amid challenges in post-acquisition integration [5]