Core Insights - The Great Canadian Treasure Hunt has attracted over 55,000 participants, marking it as a nationwide phenomenon with significant public engagement [1][4] - The first bonus prize, valued at over CAD$30,000, was launched in Dawson City, Yukon, a historical site of Canada's Gold Rush [1][2] - The total value of the grand treasure has increased to over CAD$1.1 million, reflecting the rising gold prices and its role as a hedge against currency debasement [2] Industry Impact - The treasure hunt is seen as a modern-day gold rush, stimulating interest in gold and precious metals during uncertain economic times [1][2] - Monthly prizes will be released over the next year, each representing six one-ounce gold coins, which will further engage participants and promote exploration [3] - The event has generated significant online activity, with over 430,000 website views and active discussions in forums about maps and theories related to the hunt [4]
Theories and Thousands of Hunters: The Great Canadian Treasure Hunt Sweeps the Nation
Newsfileยท2025-09-18 12:00