Nexxen Taps Eric Solomon to Advance Data Platform and Solutions Strategy

Core Insights - Nexxen has appointed Eric Solomon as Senior Vice President, Product – Data, to enhance its data-driven innovation strategy [1][2] - Solomon will oversee the development of the Nexxen Data Platform, which integrates demand- and supply-side solutions while prioritizing security and privacy [2][4] - The company emphasizes the importance of data in advertising strategies and aims to lead in this domain [4] Company Overview - Nexxen is a global advertising technology platform specializing in data and advanced TV, with a unified technology stack that includes a demand-side platform (DSP) and supply-side platform (SSP) [5][6] - The Nexxen Data Platform is central to its offerings, which include TV Intelligence and Discovery, utilizing AI for audience insights and performance optimization [2][5] - The company operates internationally, with headquarters in Israel and offices across the United States, Canada, Europe, and Asia-Pacific [6]