CAISSA TOURISM(SZ:000796) Xin Lang Cai Jing·2025-09-19 02:09Core Viewpoint - Caesar Travel Industry is increasing its investment in Qingdao by developing a leisure fishing base project, aiming to enhance its marine tourism network and expand its leisure sightseeing business segment [1][12]. Investment Details - The project involves leasing marine usage rights for 20 years with an estimated total investment of approximately 75.54 million yuan [3][6]. - The project will include a comprehensive dock that integrates leisure fishing, coastal tourism, and commercial services, covering an area of about 5.85 hectares [3][6]. - The initial rental fee is set at 1.23 million yuan per year, increasing by 3% every three years, with a total rental cost of approximately 26.80 million yuan over the lease term [3][6]. Financial Overview - The financial performance of the controlling shareholder, Qingdao Huanhaiwan Cultural Tourism Development Group, shows a projected revenue of 12.27 million yuan for 2024, with a net loss of approximately 22.12 million yuan [4][5]. - The company plans to finance the project through a combination of self-funding and bank loans [3][6]. Market Potential - Qingdao, as a coastal tourism city, has a growing number of outdoor leisure activities, particularly fishing, indicating a significant market development opportunity for the leisure fishing industry [12][13]. - The local government has introduced supportive policies for marine tourism development, creating a favorable environment for the project's implementation and operation [12][13]. Strategic Goals - The project aims to create a circular tourism dock network that connects various marine tourism resources, enhancing the overall tourism experience in the region [13]. - The company anticipates stable returns from diverse revenue channels, including berth leasing, boat management, fishing operations, and marine entertainment [13].