农行济南泺源英雄山支行：上门服务暖人心，高龄独居老人获关怀

Core Viewpoint - Agricultural Bank of China (ABC) demonstrates its commitment to community service by providing personalized banking assistance to elderly customers, showcasing the warmth of financial services [1] Group 1: Service Initiatives - ABC's Jinan Luoyuan Yingxiongshan branch implemented a "Warm Home Service" mechanism to assist elderly customers who are unable to visit bank branches due to mobility issues [1] - The bank's staff visited a 90-year-old customer, Zhang, to help her activate her social security card, which was essential for her to receive her pension [1] Group 2: Customer Engagement - Bank employees took the time to understand the customer's needs and provided detailed explanations of the banking process, ensuring a smooth experience for the elderly customer [1] - The staff not only assisted with banking tasks but also inquired about the customer's living conditions, demonstrating a holistic approach to customer care [1] Group 3: Commitment to Special Groups - ABC has a long-standing focus on serving special groups, including the elderly, disabled, and seriously ill, by offering home service options [1] - The bank's philosophy emphasizes understanding and addressing customer needs, reflecting a commitment to customer-centric service [1]