正冲刺上市，相伴3年的机构却“清仓跑路”，接盘者另有玄机！老板专科学历，身家上亿，公司研发投入长期低于行业均值

Core Viewpoint - Zhengzhou New Century Digital Technology Co., Ltd. (Century Digital) is facing significant changes in its investment structure as it approaches its listing on the Beijing Stock Exchange, with original investors exiting and new investors entering under a performance-based agreement [1][2][9]. Company Overview - Century Digital specializes in digital printing technology, focusing on industrial applications such as textile digital printing, advertising signage, and corrugated box packaging [3]. - The company has a history of fluctuating market presence, having been listed on the New Third Board in 2016, delisted in 2019, and planning a second listing in January 2024 [5]. Financial Performance - The company reported a decline in both revenue and net profit for the first half of 2025, with revenue of 311 million yuan, down 4.4% year-on-year, and net profit of 24.11 million yuan, down 16.45% [2][11]. - For the years 2021 to 2024, Century Digital's revenue was 363 million yuan, 414 million yuan, 571 million yuan, and 569 million yuan, respectively, while net profit figures were 20.68 million yuan, 31.79 million yuan, 49.88 million yuan, and 57.30 million yuan [11]. Investment Changes - Original institutional investors exited their positions in April 2023, triggering a buyback clause due to the company's failure to complete an IPO within the agreed timeframe [6][9]. - New investors, including Jinan Quanyun Lake Light Equity Investment Partnership and Shandong Huiyi Venture Capital, have signed similar performance agreements with the company's actual controller, Jin Lifeng, regarding the IPO timeline [9][10]. Research and Development - Century Digital's R&D expenditure for the first half of 2025 was 13.04 million yuan, a decrease of 5.32% year-on-year, indicating a trend of reduced investment in innovation compared to industry peers [12][15]. - The company's R&D expenses as a percentage of revenue have consistently been below the industry average, with figures of 3.52%, 3.24%, and 4.25% for the years 2022 to 2024 [12]. Sales and Marketing - Sales expenses increased by 47.73% in the first half of 2025, totaling 12.77 million yuan, despite a decline in revenue, suggesting inefficiencies in sales strategies [12][15]. - The core products, digital inkjet printers and digital printing machines, saw a revenue decline of 10.7% and 16.36%, respectively, in the first half of 2025 [15].