Nan Fang Du Shi Bao·2025-09-19 07:31Core Viewpoint - The article emphasizes the importance of financial education and consumer rights protection, highlighting the initiatives taken by Postal Savings Bank's Shenzhen branch during the Financial Education Promotion Week to enhance public financial literacy and risk awareness [2][10]. Group 1: Financial Education Initiatives - Postal Savings Bank's Shenzhen branch organized a series of immersive and interactive activities themed "Protecting Financial Rights, Supporting a Better Life" during the Financial Education Promotion Week [2]. - The bank set up a distinctive financial knowledge promotion booth at the Shenzhen Financial Education Festival, featuring engaging activities like "Blind Box of Eight Rights" and "Gashapon Machine Quiz" to attract public participation [5]. - The bank utilized its 146 branches to establish financial education promotion zones, providing brochures, posters, and videos on topics such as financial consumption, credit management, and long-term bond markets [5]. Group 2: Risk Awareness and Prevention - In response to the rising threats of illegal financial activities and telecom fraud, the bank created a series of comic illustrations titled "Learning from Cases to Understand Risks" to help the public identify financial risks [6]. - The bank implemented a multi-channel promotion strategy, combining online platforms and offline community events to raise awareness about financial risks and educate the public on protecting their financial rights [6][9]. - Special attention was given to vulnerable groups such as the elderly and youth, with targeted anti-fraud education sessions to enhance their awareness and identification skills [7]. Group 3: Long-term Financial Education Strategy - The bank aims to establish a long-term mechanism for financial education, ensuring that the initiatives extend beyond the promotional week and become part of daily operations [9]. - Continuous sharing of best practices and innovative methods among various business lines and branches is encouraged to enhance the effectiveness of financial education efforts [9]. - The bank plans to integrate financial knowledge dissemination into its daily management and customer service processes, promoting a shift from concentrated campaigns to ongoing engagement [10].