霸王茶姬青海首家无声门店开业

Core Insights - The first silent store of Bawang Tea Ji opened in Xining, Qinghai, on September 19, featuring positions filled by hearing-impaired individuals [1] - Since the launch of the first silent store in Hangzhou in January 2024, the model has expanded nationwide, with over ten stores now operating in cities like Shanghai, Wuhan, Lanzhou, Guangdong, Changsha, and Nanchang [1] - The silent store concept integrates social responsibility with business, utilizing sign language elements in signage and providing various ordering methods to facilitate communication between customers and staff [1] Company Initiatives - Bawang Tea Ji's silent store employs hearing-impaired partners in key roles, promoting inclusivity within the workforce [1] - The store's signage incorporates six sign language gestures to represent "CHAGEE," enhancing brand identity and accessibility [1] - Various ordering methods are available, including a mini-program, writing boards, and sign language menus, to accommodate diverse customer needs [1]