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招商银行深圳分行 开展“年华圳好 有招相伴”金融教育系列活动
Shen Zhen Shang Bao·2025-09-19 12:10

Core Viewpoint - The article discusses the 2025 Financial Education Promotion Week organized by various financial regulatory bodies in Shenzhen, aiming to enhance public financial literacy and risk awareness through a series of engaging activities and initiatives [13][15]. Group 1: Event Overview - The 2025 Financial Education Promotion Week will take place from September 15 to 21, organized by the Shenzhen Financial Regulatory Bureau, the People's Bank of China Shenzhen Branch, and other local financial authorities [13]. - The event includes a series of activities designed to raise awareness about financial knowledge and consumer rights, particularly targeting vulnerable groups such as the elderly and students [17][18]. Group 2: Activities and Initiatives - The Shenzhen branch of China Merchants Bank has launched the "Year of 'Zhen' Good, Accompanied by 'Zhao'" campaign, utilizing both online and offline platforms to enhance the effectiveness of financial education [14][15]. - Various interactive activities, such as games and workshops, are designed to make learning about finance enjoyable and accessible, including the distribution of financial knowledge materials and the use of engaging visual designs [16][19]. Group 3: Target Audience - The campaign specifically targets different demographics, including the elderly, students, and new employees in various sectors, to provide tailored financial education and promote rational investment and consumption behaviors [17][19]. - The initiative aims to reach out to communities, schools, and workplaces, ensuring that financial knowledge is disseminated widely and effectively [15][18].