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格力高管发文回应小米空调“10年免费包修”
Zhong Guo Ji Jin Bao·2025-09-19 16:16

Group 1 - Xiaomi officially announced the upgrade of its Mijia air conditioner service from 6 years to 10 years of free warranty, covering all product categories including wall-mounted, floor-standing, and central air conditioners [1][2][5] - The 10-year free warranty includes free repairs, on-site service, labor, diagnostics, parts replacement, and refrigerant refills, ensuring comprehensive coverage for all core components of the air conditioner [5] - Xiaomi's President, Lu Weibing, emphasized that the service aims to elevate industry standards and reduce long-term costs for users, encouraging competitors to follow suit [5][11] Group 2 - Gree's executive Zhu Lei responded to Xiaomi's announcement by stating that a 10-year warranty is a promise, but not needing repairs for 10 years demonstrates true quality [7][8] - Zhu Lei highlighted that Gree was the first to propose a 10-year free warranty in 2021, backed by 30 years of market validation and a declining after-sales failure rate [8][15] - He expressed hope that Xiaomi and other competitors would join the 10-year warranty initiative, focusing on product quality and consumer trust rather than short-term sales figures [15] Group 3 - In August, it was reported that Xiaomi's online air conditioner sales surpassed Gree's, prompting discussions about market dynamics [11][14] - Data from July indicated that Gree held a market share of 16.41% in online air conditioner sales, while Xiaomi had 13.50%, suggesting Gree remained in the lead [14] - The competitive landscape is shifting, with Xiaomi's recent service upgrade potentially impacting consumer perceptions and market share [11][12]