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联动五市,新晋“顶流”放大招
Mei Ri Jing Ji Xin Wen·2025-09-19 23:49

Core Insights - The Ninth Hebei Tourism Industry Development Conference was held on September 16-17, promoting the scenic beauty and diverse tourism offerings of the Taihang Mountains to attract visitors [1][2] - Hebei's tourism resources are diverse, featuring various landscapes and several 5A scenic spots, yet it struggles with public perception and recognition compared to other provinces [2][3] - The province aims to significantly increase tourism revenue and visitor numbers by 2027, with ambitious targets set for the development of tourism infrastructure and branding [3] Summary by Sections Event Overview - The conference utilized a "main and sub-venue linkage" model, with Xingtai as the main venue and Shijiazhuang, Zhangjiakou, Baoding, and Handan as sub-venues [1] - Various activities were organized, including investment matching events and cultural festivals, to showcase Hebei's tourism resources [1] Tourism Performance - Hebei's tourism revenue surpassed 1 trillion yuan in 2023, reaching 1,011.62 billion yuan, and is projected to grow to 1,114.83 billion yuan in 2024, with 937 million visitors [2] - Despite strong performance metrics, Hebei's tourism appeal remains low in national rankings, indicating a need for improved marketing and service quality [2] Future Goals - By the end of 2023, Hebei aims to host 1.03 billion tourists and achieve 1.2 trillion yuan in tourism revenue [3] - The long-term goal for 2027 includes reaching 1.36 billion visitors and 1.6 trillion yuan in revenue, with an annual growth rate of at least 15% [3]