Core Viewpoint - The event organized by Guangfa Bank aims to enhance financial awareness and security among merchants, consumers, and new citizens in the Weifang small commodity market, promoting a safe and healthy financial consumption ecosystem [1][3]. Group 1: Event Overview - Guangfa Bank's Weifang Weicheng Branch launched a themed promotional activity titled "Safeguarding Financial Rights and Supporting a Better Life" in September 2025 [1]. - The initiative employs a dual approach of "scenario-based education + precise services" to create a financial safety "shield" for the community [1]. Group 2: Educational Efforts - Staff distributed informative brochures and conducted immersive on-site explanations to deliver financial knowledge directly to merchants and consumers [3]. - The focus was on preventing illegal fundraising and identifying fraudulent loans, addressing the specific needs of small and micro enterprises in the area [3]. Group 3: Target Audience Engagement - The event tailored its communication to the significant population of new citizens, using simple language and local dialects to explain practical tips on safe banking and fraud prevention [3]. - Feedback from participants indicated a positive reception, with new citizens expressing relief at learning how to identify misleading loan advertisements [3]. Group 4: Future Commitment - Guangfa Bank's Weifang Weicheng Branch plans to continue its efforts in various community settings, aiming to spread financial knowledge and contribute to a stable financial environment for the public [3].
筑牢权益防线 点亮消费之光——广发银行潍城支行商圈金融宣传活动