Mei Ri Jing Ji Xin Wen·2025-09-20 14:39Core Viewpoint - NIO has launched the ET9 Horizon Special Edition and the new ES8, with competitive pricing strategies aimed at enhancing market competitiveness and increasing delivery volumes in the face of intense market competition [1][3]. Group 1: Product Launches - The NIO ET9 Horizon Special Edition is priced starting at 818,000 yuan for full purchase and 710,000 yuan for battery rental, with deliveries starting at the end of September [1]. - The new ES8 is available in three versions, with prices starting at 406,800 yuan for full purchase and 298,800 yuan for battery rental, reflecting a price reduction of 10,000 yuan compared to the pre-sale prices [1][3]. - The new ES8 is built on the NT3.0 platform, featuring a peak power of 520 kW, peak torque of 700 N·m, and a 0 to 100 km/h acceleration time of 3.97 seconds, with a standard 102 kWh battery pack providing a CLTC range of 635 km [3]. Group 2: Market Performance and Projections - NIO's L90 model has achieved over 10,000 deliveries within a month of its launch, indicating strong market reception [4]. - The company projects total deliveries for Q3 2023 to reach between 87,000 and 91,000 units, representing a year-on-year growth of 40.7% to 47.1%, with revenue expected between 21.81 billion and 22.88 billion yuan, a year-on-year increase of 16.8% to 22.5% [4]. - NIO aims for a cumulative delivery target of 150,000 units across its three brands in Q4 2023, with a monthly delivery goal of 50,000 units [4]. Group 3: Production Capacity and Future Plans - NIO has increased its production capacity to over 40,000 vehicles per month to meet demand, with plans to subsidize users for tax differences and vehicle points if current capacity is insufficient [4]. - The company has stated that no new models will be launched in 2023, but three large SUV models are planned for release in 2024, including the ES9 and ES7 [4].